FIFA welcomes the increase in viewership of games in Qatar

FIFA on Thursday (24) released audience statements in several countries for the opening of the World Cup, indicating that the competition is “more popular than ever” around the world.

“The preliminary figures for the opening match indicate a growth in the number of viewers compared to the 2018 Russian Cup,” a statement issued by the organization states.

On Sunday, it hosted the first match of the World Cup Ecuador and host Qatar, while South America won 2-0Thanks to two goals from striker Ener Valencia.

According to Fifa, in Ecuador, the match was watched by an average of 3.3 million viewers, with a peak of 3.6 million, representing a 109% increase compared to the last edition’s high – which the ‘Tri’ could not rival. .

In Brazil, there were 50% of viewership on TV Globo, according to FIFA, with an average audience of 24.36 million viewers, up 6% from the opening of the 2018 World Cup between Russia and Saudi Arabia.

In Europe, ratings were also higher than they were four years ago.

In the United Kingdom, the broadcast of the game on “BBC1” received 6.25 million viewers, an increase of 57.5% from the last World Cup, with an audience ratio of 47.1%.

In France, there were 5.05 million viewers, up 30% compared to 2018, while in Italy there were 4.66 million viewers, compared to 3.59 million for the opening match in Russia.

The match between the Netherlands and Senegal, on Monday, had an audience share of 74.5% on the Dutch channel “NP01”, and the number of viewers reached 4.16 million, which is the highest number for the month of November on the channel.

The first appearance of France’s election, by defeating Australia 4 to 1, represented the highest viewership for this year on the European country’s broadcaster “TF1”, with 12.53 million viewers, and the peak viewership reached 14 million, according to FIFA. .