In celebration of International Coffee Day, which falls on Friday, the 14th, the Mais1.Café franchise will be offering customers! The network will give out 100,000 free coffees, which will be available in strained or espresso versions. For preparation, an exclusive blend of the brand will be used, consisting of beans of a special class, 100% Arabica.
Read more: A powder worth gold: Learn how to handle coffee and avoid waste
a promotion It will be available in units all over Brazil. Thus, those interested in participating must go to the Mais1. Café store and order their drink using a code generated by the app and then pick it up at the counter. It is valid for those who are already customers and also for those who want to get to know the network.
The campaign seeks to repay customers with coffee
According to Gare Marques, one of the network’s founders and marketing directors, the idea came from the brand’s desire to give back to consumers for the affection with which it was received in every city it reached.
“For those who haven’t had a chance to try it yet or for customers who already love Mais1, we’re taking advantage of this special date to offer our coffee in pure versions, so everyone can feel the quality and discover our unmistakably exclusive blend,” he stated.
currently , More coffee It has more than 600 units installed in Brazil, and is present in more than 220 cities and in 25 Brazilian states. In addition, the café also has units in Paraguay.
In 2023, the company aims to exceed the number of stores of 800 in the national territory.
a cafe It operates on a “grab and go” model, with no space for consumers to eat on the spot. With this, the company has been able to reduce its costs with rent, staff and cleaning materials. People wanted to escape the crowds and be more flexible. That’s exactly what the coffee shop down the street does,” Marks explained.
Charlotte Whitmore is a contributor at Mediarunsearch.co.uk, covering a broad range of topics including news, politics, business, technology, sport, entertainment, and lifestyle. She focuses on delivering clear, balanced reporting and practical information that helps readers stay informed about current events and emerging developments. Her work highlights stories that matter to everyday audiences, with an emphasis on accuracy, relevance, and accessible journalism that keeps readers connected to the issues shaping the UK and beyond.