In recent years, many content creators have had to make great efforts to get their Instagram followers to notice their content, which became even more difficult when the platform stopped displaying feed posts in chronological order, to display them according to a decision made by an algorithm based on the tastes of each user.
Apparently, the move did not go well, with Adam Mosseri, head of the social network, revealing that they are working on a new version of the feed that displays posts in chronological order.
During a Senate subcommittee hearing on Wednesday (08), Mosseri revealed that Instagram is working on a new version of the feed, which will discard suggestions based on the platform’s algorithm.
Introduced in 2016, updated in 2017 to include recommended posts, the algorithm display has been largely rejected by users who preferred to display their posts and those of their friends in chronological order. The current feed uses artificial intelligence to create what Instagram considers a more personalized feed, based on user activities, but this has never appealed to the majority, despite the company always claiming otherwise.
The presence of the executive branch in the Senate this week is due to Accusations that Instagram is harmful to children and teens, in the audience intensified enthusiasm.
At the moment, we still don’t know when this new feed will go into effect or how it might affect creators and users.
Do you like the current Instagram feed or do you prefer it chronologically?
Edward Langley is a contributor at Mediarunsearch.co.uk, covering a wide range of topics including news, politics, business, technology, sport, entertainment and lifestyle. He focuses on delivering clear, balanced reporting and useful information that helps readers stay informed about current affairs and developing stories. His work highlights issues, trends and events that matter to everyday audiences, with an emphasis on accuracy, relevance and accessible journalism.