Just like traditional PR, online PR is so much more than simply getting coverage in the online media. Some additional elements can include blogging, using forums and placing articles on relevant sites to promotional work such as viral marketing and RSS feeds. Online PR also plays an important part in any SEO campaign and inevitably crosses over into linking strategies.

In a changing consumer landscape, online PR is an increasingly important area – blogs, podcasts and social networking are becoming vital disseminators of brand awareness. Statistics point to a greater level of consumer trust and response to these new media - understanding and utilizing the opportunities afforded in this rapidly developing area can in many cases give you a competitive edge and enhance your relationship with your consumers.

Mediarun can review as well as advise you on an existing PR strategy, press releases and distribution. We work closely with your business to determine whether you require ancillary support or full management.

We offer the following services:

• Strategic development and implementation
• Press Release composition
• Press Release distribution
• Press cutting service