Search Engine Optimisation

Search engine Optimisation is a marketing activity that focuses on enhancing the visibility of websites in search engines. The process of optimising a website includes both onsite and offsite work as the marketer must keep in mind both the user as well as the search engine.

With over 20 billion web pages indexed online and 1.5 billion users accessing the internet (Statistics are for March 31, 2009), Search engine Optimisation is seen as one of the most cost effective channels for gaining online exposure. Companies who employ the services of a good SEO company stand to reap huge benefits by way of lower cost of sales, better sales volumes, cheaper traffic and increased conversion ratios. For a business aiming for aggressive growth, SEO should be an integral part of the online marketing strategy.

Mediarun offers the following Search Engine Optimisation services

• Performance SEO
  A bespoke service that focuses on delivery of results based on pre-agreed performance metrics such as rankings, conversion ratios and traffic growth.
   
• SEO Consultancy
  A comprehensive SEO Consultancy service to companies that are looking to lay the foundations for future SEO campaigns by incorporating key elements of search marketing into the design and build stage of their website development.
   
• SEO Partner Solution
  We have put together a dedicated partner programme for advertising agencies and web development companies to offer performance solutions to their clients

• Assessment of your business, core objectives & target market
• Consumer behaviour review and analysis
• Technical, design and usability evaluation of your current web site
• Competitor analysis; strengths, weaknesses & how it affects your business
• Meta data review & optimisation
• Content development, integration and optimisation
• Link strategy review & optimisation
• Keyword intelligence
• Crossover market & potential assessment
• Directory and search engine submission
• One-way link building
• Online PR
• Ongoing monitoring
• Performance reporting 

To find out more about our search engine optimisation solutions and how they can fit your business needs speak to Alex Wares on 0207 843 2265 or email enquiries@mediarunsearch.co.uk

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