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Search Engine Optimisation News

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Page-by-page redirects help 'sustain SEO' when moving website
 

15th-Dec-2009

Businesses should attempt page by page redirects when they change their website in order to maintain the benefits of search engine optimisation (SEO), it has been claimed. For the full story click here
 
 

Businesses should 'think before they Tweet'

14th-Dec-2009

Businesses are increasingly using social media and blogging tools to boost search engine optimisation and form new and lucrative connections with customers.
For the full story click here
 
 

Marketers 'have forgotten how to have conversations with consumers'
 

11th-Dec-2009

Big name brands are not taking the opportunity to contact their customers through micro-blogging site Twitter, according to a recent survey. For the full story click here
 
 

Digital economy bill 'will determine online environment'
 

10th-Dec-2009

The government's proposed laws for the UK's digital sector will mould the digital age in this country now and for years to come, the All-Party Parliamentary I(Intellectual Property) Group has said. For the full story click here
 
 

Page load time to affect SEO ranking?
 

04th-Dec-2009

The possibility that page load time will become a Google ranking factor next year has been strengthened by a recent addition to the search engine's Webmaster Tools. For the full story click here
 
 

Online retail 'proving resilient'
 

01st-Dec-2009

Online retailing has managed to comfortably weather recent storms, including the economic downturn and Royal Mail strikes, meaning it can expect a good Christmas, according to one expert. For the full story click here
 
 

SEO 'applies to images too'
 

30th-Nov-2009

Firms must ensure their search engine optimisation (SEO) efforts extend to their images, one expert advises. For the full story click here
 
 

German authorities 'consider legality of Google Analytics'
 

26th-Nov-2009

In a move that would affect search marketing experts, German officials are investigating whether Google Analytics is illegal. For the full story click here
 
 

SEO 'must be incorporated on landing page'
 

26th-Nov-2009

Businesses must ensure their landing pages make good use of search engine optimisation (SEO) tactics, one expert advises. For the full story click here
 
 

Companies 'need SEO secrets'
 

24th-Nov-2009

Many companies are unaware of the secrets of search engine optimisation (SEO), it has been claimed. For the full story click here
 
 

BBC to begin using SEO-focused headlines
 

23rd-Nov-2009

The BBC is to begin gearing its headlines towards search engine optimisation (SEO), it has been announced. For the full story click here
 
 

SEO 'essential' to PR
 

20th-Nov-2009

Search engine optimisation (SEO) is essential to public relations (PR) websites yet is often overlooked, according to one digital marketing expert. For the full story click here
 
 

SEO poisoning campaign affects 260,000 websites
 

19th-Nov-2009

A search engine optimisation (SEO) poisoning campaign has apparently affected more than 260,000 websites. For the full story click here
 
 

Video content 'can boost SEO'
 

18th-Nov-2009

Businesses can boost search engine optimisation (SEO) with the aid of video content, according to a leading media consultancy. For the full story click here
 
 

Page speed 'will be key to Google ranking in 2010'
 

17th-Nov-2009

Page speed is going to be the buzzword for search engine optimisation (SEO) in 2010, Google has indicated. For the full story click here
 
 

Virgin Trains launches website makeover
 

13th-Nov-2009

Virgin Trains is overhauling its website to include new features such as interactive route maps and custom timetables. For the full story click here
 
 

Google's Chrome OS 'could be available for download with a week'
 

13th-Nov-2009

Google's Chrome operating system, which aims to make internet access faster and easier, could be available for download within a week. For the full story click here
 
 

Google wants to create 'perfect search engine'
 

12th-Nov-2009

Google’s chief executive officer Eric Schmidt has said he wants to "create the perfect search engine". For the full story click here
 
 

SEO 'increasingly important'
 

12th-Nov-2009

The use of search engine optimisation (SEO) looks set to grow, if the results of a new survey are to be believed. For the full story click here
 
 

ASA to extend remit to marketing on websites
 

11th-Nov-2009

The funding for extending the Advertising Standards Authority (ASA) remit to marketing on websites has been agreed. For the full story click here
 
 

Integrated social media content 'important for online brands'
 

10th-Nov-2009

The recent announcement that Google and Bing will incorporate social media content into search results makes it even more important for brands and those involved in website marketing to make the most of the online marketplace, according to a leading provider of social networking software. For the full story click here
 
 

Internet Advertising Competition Awards launched
 

10th-Nov-2009

Online advertisers and website marketing agencies are invited to enter the annual Internet Advertising Competition (IAC) Awards. For the full story click here
 
 

Local languages 'beneficial for online business'
 

09th-Nov-2009

Using local languages is beneficial to social networking sites and other businesses, and may help boost SEO, according to an industry expert. For the full story click here
 
 

Google Dashboard launched to provide info on online activities
 

09th-Nov-2009

Google has launched a new service designed to show exactly how much the search giant knows about its users' daily online activities, SEO specialists may be interested to know. For the full story click here
 
 

Guardian makes web comments more SEO-friendly
 

05th-Nov-2009

The Guardian has introduced changes to make comments on its website more SEO-friendly. For the full story click here
 
 

Consumers 'must be educated about digital marketing'
 

02nd-Nov-2009

As targeted advertising has become increasingly accurate more advertisers are moving their adspend budget online. For the full story click here
 
 

Varying keywords 'provide SEO boost'
 

29th-Oct-2009

Each website page should focus on at least two key phrases in order to help boost rankings, according to an industry expert. For the full story click here
 
 

Google Analytics 'can show short-term SEO improvements'
 

22nd-Oct-2009

Google Analytics can be used by firms to measure short-term improvements in search engine optimisation (SEO), it has been claimed. For the full story click here
 

SEO is 'rarely well executed' by businesses
 

21st-Oct-2009

Search engine optimisation (SEO) seems simple to do, but is rarely very well executed on websites, it has been claimed. For the full story click here
 
 

Does the end of PageRank spell SEO panic?
 

16th-Oct-2009

Google has removed PageRank for its Webmaster Tools, no doubt to the dismay of many businesses focusing on search engine optimisation (SEO). For the full story click here
 
 

Businesses should tackle 'duplicate content'

09th-Oct-2009

Duplicate content can make it harder for search engines to crawl and index web pages on a website, according to Google. For the full story click here
 
 

International firms 'must consider multilingual SEO'

09th-Oct-2009

International organisations and businesses have been urged to localise their search engine optimisation (SEO) to appeal to their multilingual audience. For the full story click here
 
 

Social media 'can boost SEO'

08th-Oct-2009

Social media can play a key role in driving traffic to websites and improving search engine optimisation (SEO), according to a new white paper. For the full story click here
 
 
What do words say?
10th-Feb-2009

They say that each of us has a great book inside. By the same token each company has a tale to tell, perspective to share or range of business information that the right audience would find fascinating. For the full story click here
 
 
When good enough isn’t good enough
9th-Feb-2009

There’s a great article in a recent edition of the Economist that talks about how modern business is relating to one of the fundamental laws of the IT industry – a law that has been proved consistently over the last half a century: Moore’s Law. For the full story click here
 
 
The relevant elephant
2nd-Feb-2009
It’s a jungle out there, but when it comes to the Internet - in the world of Search Engines anyway - there’s only one real beast that matters. Would it be stretching the cliché too far to identify the beast as being huge, grey and possessing big ears? Let’s hope not as it will give us a nice title. It’s an elephant and surprise, surprise its name is Google. For the full story click here
 
 

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