Search Engine Marketing News

31/08/10

Real-time website optimisation thrust into the spotlight (again)

Last week Google began testing a new incarnation of its Google Suggest service which offers real-time search engine results pages as a person types. Read more>>>

27/08/10

Are SMEs still missing the website optimisation boat?

There has been a lot of research recently suggesting that small and medium-sized enterprises are failing to capitalise on the benefits of search engine optimisation. Read more>>>

26/08/10

Is online video set to become more searchable?

Digital marketing has always been a multi-channel affair. Read more>>>

25/08/10

Website optimisation turned on its head as Yahoo transforms into Bing

Yesterday (August 24th), one of the biggest developments in the world of search engine optimisation took place. Yahoo and Microsoft buddied-up, with the former adopting the latter's Bing search engine technology - in North America at least. Read more>>>

24/08/10

Google tests real-time search engine results

As Google continues to update its search offering, the now-familiar Suggest function has been given a major overhaul - although, like all Google updates, it is only being tested on a small audience for now. Read more>>>

23/08/10

Third-sector offered search engine optimisation advice

Research into the digital marketing strategies used by third-sector organisations has shown that many have a long way to go if their website optimisation programmes are to lift them out of obscurity and into mainstream browsing routes. Read more>>>

20/08/10

Will Google get a star on the Hollywood Walk of Fame?

Search engine optimisation has certainly increased in popularity of the last few years. And the number of firms adopting search engine optimisation has been rising consistently for more than a decade. Read more>>>

19/08/10

Google is still king of the search engines - unsurprisingly

All the recent talk of search companies tackling the issue of Google's total dominance of the market has not seemed to phase the firm - much. Read more>>>

18/08/10

Black-hat website optimisation drives the spread of malware

Despite the fact that search engine algorithms are constantly evolving, cybercriminals - and unscrupulous, rule-bending SEO agencies - always seem to be one step ahead. Read more>>>

17/08/10

Facebook buys search engine start-up

Never one to be outdone by Google, social networking website Facebook has stepped back into the search engine fray, snapping up start-up Chai Labs. Read more>>>

16/08/10

Is search engine marketing set to go visual?

We've said it before and will undoubtedly say it again, when Google makes an announcement in the world on online search the ears of practically every SEO agency prick up. Read more>>>

13/08/10

Does Firefox update signal end of black-hat SEO?

Black-hat search engine optimisation techniques have been in and out of the news a lot recently. Read more>>>

12/08/10

Businesses offered search engine optimisation 101

Search engine giant Google has always prided itself on its openness. The stance has served SEO agency well in the past, making search engine marketing strategies that bit easier to implement and monitor. Read more>>>

11/08/10

IBM trials tailored search engine tool

Could IBM enter the search engine fray and give Google, Yahoo and Bing another service to worry about? Read more>>>

10/08/10

Search engine marketing on the curriculum

Search engine optimisation is obviously a vitally important aspect of digital marketing. Read more>>>

09/08/10

Could Bing innovations put Google on the back foot?

For some time internet search has been a one horse race. Every SEO Company involved in devising search engine marketing strategies - whether for big or small firms - has focused on Google. Read more>>>

06/08/10

Brands to become fair game in search engine optimisation campaigns

Google has long courted controversy when it comes to branding. Read more>>>

05/08/10

The good, the bad and the ugly of search engine marketing

Everyone knows that search engine optimisation is the only way of climbing to the top of Google's search engine results page for a given selection of keywords. Read more>>>

04/08/10

Keyword-laden domain names are no longer a top search engine marketing priority

The ever-changing world of search engine optimisation can cause a number of problems for small and medium-sized enterprises. Read more>>>

02/08/10

Travel and shopping are key areas for Bing search engine optimisation

The gradual ascent of Bing's search engine market share has been closely monitored by the popular press. Read more>>>