Mediarun Search Marketing News

Guardian makes web comments more SEO-friendly

November 06th 2009

Social Media Optimisation News

Anyone dealing with search engine optimisation may be interested to know that socially engineered virus-carriers are on the rise, according to security experts Sophos.

In a blog posting Sophos security expert Graham Cluley highlighted the danger of 'socially engineered' virus exploits. These exploits are generally virus-laden emails, masquerading as legitimate messages from would-be lovers.

Mark Fullbrook, director of UK and Ireland for security experts Cyber-Ark Software, explains that, contrary to common knowledge, IT security is not a total solution: "IT infrastructure is like a bank. You walk in and there are different levels of security."

He recommends that users adopt a 'vault' solution, where they have access to a secure repository for their electronic data, because it "allows you to have a very secure repository of information, while still having a general area, so if there is a breach it is within the lower-level data, not the higher-level".

A recent report by WatchGuard Technologies highlights that socially engineered hacks are particularly effective because of the 'trusted' environment they take place in.

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