According to Forrester, around 28 million UK consumers shop online today and the figure is set to rise to 37 million by 2014, which would take the online spending to £56bn a year. For businesses with an effective online strategy, this huge growth trajectory represents an opportunity to significantly improve revenues in the coming years.
Search engine optimisation (SEO) is an online marketing activity focusing on enhancing the visibility of a website, building brand awareness and delivering direct response. The surge in demand for SEO has come from a rising confidence in its relevance and ability to drive high volumes of traffic, quantifiable revenue growth and lower the cost of sales.
A methodology pioneered by Mediarun that provides results based on set of pre-agreed performance metrics, such as revenues, rankings, leads and traffic growth. We have been constantly evolving this model since 2005 and working with The Daily Mirror, John Smedley and Angelpoise, amongst others. More >>>
Mediarun offers a bespoke consultancy service to companies that are either at a website build stage, redeveloping their site or looking at enhancing their existing SEO marketing initiatives. Clients for whom we have provided these services include, STA Travel, IML Group and Christian Aid. More >>>
Search Engine Optimisation in another language follows the same principals as optimising a site in English but takes cultural differences into account. The way people think and act in different countries influences their behaviour pattern online which can even vary between English speaking countries. Our focus in Multi-lingual Search has been to help companies tailor their strategies to different cultures and mindsets and thus generate the most targeted results. More >>>
Mediarun offers digital and advertising agencies a strategic SEO partnership, enabling them to focus on their core services, whilst providing their clients with a high performance and innovative search solution. More >>>
Today, Search Engine Optimisation is an integral part of every company’s marketing strategy. To find out how we can help you to maximise your brand visibility and find customers online please speak to one of our consultants on 0207 843 2261 or complete our quick contact us form.
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Search giant Google appears to be rolling out updates to its search technology hand over fist....Read more >>>
Last week Google began testing a new incarnation of its Google Suggest service which offers real-time search engine results pages as a person types....Read more >>>
There has been a lot of research recently suggesting that small and medium-sized enterprises are failing to capitalise on the benefits of search engine optimisation....Read more >>>
Search Engine Optimisation
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